5th August - Complete Digital Marketing Class is starting soon
Facebook Ads
Learn how to create and run successful Facebook campaigns.
Google Ads
You will learn how to do keyword research in order to optimize your ad.
SEO
Learn how to rank your website on the first page of Google
Email Marketing
Email marketing is a direct digital marketing method that involves sending commercial messages via email to a group of people, usually potential or current customers.
Social Media Marketing
Learn how to use your social media to grow your business with free & paid advertising
Affiliate Marketing
Learn how to generate revenue through your website using other people’s products. You can also sell the products using social media
We train you to become a Digital Marketing Expert in 10 Days
We love Digital Marketing & we know the number of opportunities you will reap by learning this modern digital course.
We are the best digital marketing trainers in Nairobi Kenya. Apart from training we also help business owners to grow their revenue by leveraging technology and social media platforms.
We offer digital marketing training mainly online to our growing number of participants.
Our online classes start at 7:00PM – 9:00PM to enable anyone who is willing to learn to attend after work.
COMPLETE DIGITAL MARKETING COURSE OUTLINE
1. Introduction Digital Marketing
2. Complete Search Engine Optimization (SEO)
- Meta Title
- White-hat SEO
- Black-hat SEO
- Meta Description Tag
- Meta Keywords tag
- Page Length
- Outbound Links
- Internal Links
- Canonical Tag
- Image Optimization
- Sitemap
- Content
- URL Optimization
- Mobile Friendliness
- Off-page SEO
- Influencer Outreach:
- Guest Posting
- Social Bookmark Submission
- Forum Submission
- Directory Submission
- Article Submission
- Video Submission
- Image Submission
- Infographics submission
3. Social Media Marketing
- Social Media Marketing Tutorial
- What is Social Media?
- What is Social Media Marketing?
- Why Social Media Marketing?
- Laws of Social Media Marketing
- Social Media Marketing Platforms
- Advantages of Social Media Marketing
- Disadvantages of Social Media Marketing
- Social Media Marketing Strategy
- Social Media Marketing Tools
- Difference between Social Media Optimization (SMO) and Social Media Marketing (SMM)
- Facebook Marketing
- How to create a Facebook Business Page
- How to Create a Facebook Group
- How to Join Facebook Group
- Facebook Ads Creation
- Twitter Marketing
- How to create a Twitter Account
- How to Post a Tweet
- How to Write a Good Tweet
- What is a Retweet?
- Twitter Lists
- Twitter Hashtag
- Twitter Lingo
- Twitter Account Promotion
- Tools to Integrate Twitter on your Website
- Twitter Automation Tools
- Twitter ads creation
- LinkedIn Marketing
- Key Features of LinkedIn
- How to create an Ad Campaign on LinkedIn
- How to Create a Board in Pinterest
4. Complete Facebook ads
- Carousel Facebook Ads
- Target Audience
- Demographics & Interests
- Campaign optimization strategy
- Setting budget on Facebook ads
5. Complete Google Ads
- What is Google Adwords
- What are Keywords research
- How to do keyword research
- How to deal with expensive keywords
- Google Adwords Bidding Process
- Bidding Methods
- Traditional Method
- Alternate Methods
- Conversion Optimizer
- Eligibility
- Working of Conversion Optimizer
- Advantages of Google Conversion Optimizer
- Disadvantages of Google Conversion Optimizer
- Optimizing the Conversion Optimizer
- Adwords Campaign
- Maintaining the Adwords Campaign
- Cost Affecting Factors
- How Google determines the Quality Score and rank of your Ads
- Advertising on Google Adwords
- Get Started with Google Adwords
- Advertising Process of Google
- Auction in Google Adwords
- How does an auction work
- Defining Eligibility for Adwords Auction
- Features of Google Adwords
6. Email Marketing
7. Complete Affiliate Marketing
Affiliate Marketing Terminology
Advantages of Affiliate Marketing
Disadvantages of Affiliate Marketing
Parts of Affiliate Marketing
How to Start Affiliate Marketing
How does Affiliate Marketing Work?
Types of Affiliate Marketing Channels
Affiliate Marketing Tools
How to Create Account in Affiliate Marketing
COMPANIES WE HAVE TRAINED:
